МІСЦЕ ЕТНІЧНИХ СТЕРЕОТИПІВ У ЛІНГВОКУЛЬТУРНІЙ КАРТИНІ СВІТУ

Abstract

The basis of the formation of ethnic consciousness are both innate and acquired in the process of socialization subconsciously conceived ideas, knowledge about objects, behaviors, life situations of a particular ethnic group - ethno-cultural stereotypes that are acquired through language, personify the results of cognition of reality human consciousness cultural traditions and habits that characterize the mono-ethnic environment. Emphasis is placed on the importance of ethnic stereotypes in the reproduction of characteristics characteristic of each ethnic group; on their stability and continuity; on their great power; extreme persistence of ethnic stereotyped images that are easily transmitted to all members of the ethnic group; emotional and evaluative, which allows us to consider the latter not only as a generalized, ethno-specific, regularly reproduced cognitive-discursive fixation of the results of profiling the world by ethnic consciousness, but also as a fragment of the linguistic picture of the world, as a way of fixing the features of linguistic ethno-consciousness. 
The formation of ethno-cultural stereotypes is produced by a number of factors: cultural and religious traditions, customs, certain historical events, norms of behavior, etc., which allows for the different nature of their origin. Some ethnic stereotypes are born naturally in the process of interaction of a certain part of society with another group, and accumulate the experience of interaction of individual representatives of society and transmit it through the language of society in general; others are artificially created. Because ethnic stereotypes are inextricably linked to the linguistic and cultural environment, they can be defined as a fragment of the linguistic and cultural picture of the world, a linguistic and cultural phenomenon, natural and inevitable as long as peoples and ethnic groups exist.